Channel Marketing

Working with Channel Partners
BAO supports Channel strategies for a variety of Clients and purposes. For example:

  • Major technology companies to drive leads to their channel partners
  • Distributors to work with the technology manufacturers and their VAR networks
  • Resellers directly to use their market development funds from technology companies

BAO can drive multiple campaigns with multiple-legged sales calls; work regionally and nationally; handle multiple technology messages; and work effectively with channel complexity. In addition, many channel-focused organizations have worked with BAO’s Precision Marketing Group to segment and prioritize the target audience for partner programs.

For more information, contact us today!