The market knows us as the leader in appointment setting—but our story is much bigger

Customized, scalable support that sales and marketing teams need to crack open new markets, land priority accounts, and identify the most viable opportunities

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Appointment Setting
Opportunity Identification
SmartLeads
Lead Qualification
Advanced Demand Generation

Access to decision-makers

Deliver your reps more at-bats

B2B tech expertise

Partner with experts—B2B high-tech is all we do and we know the market inside and out

Performance-based model

Pay for your results, not our time

Identify qualified prospects

Pinpoint where the opportunities are and how to capture them

Buyer signals that matter to you

Understand tech stack, pains and challenges, competitors installed, trigger events, and more

Competitive edge

Arm your SDRs with actionable insights you can’t get anywhere else

Productivity

Scale your SDR team by enabling them to reach more prospects and efficiently cover more ground

Qualified

Engage with prospects who have expressed interest in your solution via a live conversation

Targeted

Gain inroads in the accounts that match your ideal customer profile (ICP)

Coverage

Ensure follow-up on all the webinar, trade show, content marketing, and other leads you’ve worked hard to generate

Qualification

Get near-immediate insights, including which leads meet (or fail to meet) your qualification criteria

Visibility

Understand effectiveness and maximize the ROI of events, campaigns, and programs

Discovery-level insights

Identify qualified prospects based on your unique criteria

Access to decision-makers

Get reps more at-bats in your target market

Increase productivity

Enable sales to have smarter, more effective conversations with prospects

"Having a partner like BAO helping get us at-bats with key decision makers in our focus vertical markets is a game-changer."

"What really surprised me about working with BAO is the experience level of their prospecting teams. These are not newbies trying to figure out how to dial-for-dollars, they’re sales professionals."

"The SLED reps are so much more engaged than ever before. Our southeast district manager sent me an email saying "BAO is on FIRE" when he saw so many meetings being scheduled for his team."