Account Maps Straightforward, strategic snapshots of your most critical accounts.

The details matter when your team needs to navigate large organizations, working to sell "far, deep and wide." BAO Account Maps provide a detailed, strategic snapshot of the companies that matter to your business by drilling down into the critical sales intelligence you need to quickly assess and strategize a plan of attack for individual accounts.

What sets BAO Account Maps apart?

  1. Freshness: Because BAO makes such a high volume of outbound calls, the hallmark of the BAO database is accuracy. All account map details are live – validated quarterly, so you can be sure that you’re using the most up-to-date sales intelligence.
  2. Straightforward & Simple to Use: It’s unmatched insight for strategic account planning – without a lot of “filler.”
  3. CRM friendly: Every account map includes a .csv file for all the contacts to easily synch with your CRM/marketing automation systems.

What It Is. How It Works.

Built upon foundational sales intelligence gathered from our daily contact with important players in IT and key lines of business, BAO Account Maps answer the critical "who," "what" and "where" questions. Every map is current and actionable and will fuel inside sales outreach, guide field sales initiatives and facilitate collaboration between the inside and outside teams.

Each date–stamped BAO Account Map is refreshed quarterly and includes:

  • Corporate structure
  • Current technology infrastructure and data center environment
  • Divisional hierarchies and profiles
  • Recent news and links of note
  • Financial information (for public companies)
  • 60–75 key IT and line-of-business contacts (including name, title, email, direct dials and LinkedIn profile)
  • A .csv file of all contacts for quick and easy upload/ integration with CRM and marketing automation solutions

Who is Using BAO Account Maps

  • Inside Sales Speed calling campaigns with account insight and access to the freshest contacts.
  • Outside Sales Streamline account planning cycles with critical information to navigate departments, divisions and decision makers in target accounts.
  • Marketing Run better-targeted marketing campaigns with valid, verified contacts.
  • Channel Promote higher-quality engagement with channel partners with detailed intelligence about shared customers and target accounts.
  • Account Management Streamline sales and account management collaboration efforts to grow current customers.

Sample Account Map Packs



Target, Macy's, Rite Aid, Nordstrom, Staples, Wal-mart, CVS, Nike



Office of the Secretary of Defense, US Air Force, US Army CIO G-6, US Joint Chiefs of Staff, US Navy CIO



GE Healthcare, McKesson, Abbott Laboratories, Kaiser Permanente, Bristol-Myers Squibb, GlaxoSmithKline