The 2023 B2B Technology Sales Climate
Our recent survey of 153 B2B technology sales leaders uncovers attitudes about and plans for navigating the current sales environment.
- 62% of sales leaders are not optimistic about the economic climate in 2023.
Learn about the changes in revenue targets, sales cycles, and pipeline expectations your peers are anticipating.
- The #1 concern is reduced budgets in prospect companies.
But that’s not all — see what other factors are keeping sales leaders up at night.
- 68% of sales leaders are confident in their team's abilities to hit goal.
Great news, right? Except that’s not the whole story, because 61% also say they’re having to do more with fewer resources.
The BAO Tend Report: The 2023 B2B Technology Sales Climate
presents the complete findings of the study, as well as strategies to help sales teams hit their number, even under challenging conditions.