Read the latest trends and insights in appointment setting, demand generation and high tech inside
sales. You are welcome to access the latest blog posts from across BAO, with perspectives for our
executives and key industry leaders.
Like every other organization, Higher Ed institutions are trying to figure out how to reopen safely and effectively. Technology will play a pivotal role. And so will vendor sales reps—as trusted advisors.
Chances are, there’s part of your sales process or pipeline that’s not doing as well as you’d like. Whether it’s a territory, vertical, or solution set that’s underperforming, you know there’s room for improvement.
We recently released the BAO Trend Report: Field Sales’ Perspective on Inside Sales & Marketing. In analyzing the results, we uncovered some striking insights around content syndication and event leads.