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It’s never been harder to get ahold of prospects. We ought to know, we make 35,000 calls a day. Accordingly, we’ve compiled stats to illustrate the five most important factors in sales prospecting.

A meeting with your prospect holds incredible potential that goes far beyond just building out your pipeline and driving growth. Whether utilizing appointment setting. .

140. That’s the number of dials it takes to secure a single meeting with a tech decision-maker in the mid-market.

174. That’s the number of calls it takes to secure a single meeting with a HR tech decision-maker, a rate 51% higher than for other tech solutions.

137. That’s the number of dials it takes to secure a single meeting with a cybersecurity decision-maker. An increasingly crowded market, it’s understandable that the number of calls needed to secure a meeting in cybersecurity is 19% higher than other tech solutions.

It’s simple, really. The more inside sales reps dial the phone, the better results they get. And the reverse is also true: reps who do not pick up the phone see low levels of quota attainment.

"Inside sales is a critical function, but most orgs don’t believe that these teams are optimized." That's why BAO recently conducted a market research study of inside sales leaders at high tech companies to better understand their team’s roles and responsibilities.

It takes 6 to 12 months to get a new sales rep fully ramped up, productive and meeting their quota. But there is a way to get your new hires more at-bats and cut their ramp-up time in half.

Appointment Setting from BAO provides quick and repeated access to key decision-makers in the markets and accounts that matter most to your business.

At BAO we say “we connect people, it’s our calling,” and securing more than 34,000 meetings over a 12 month span supports that adage. Here's an inside look at the who, what and where from the Telephone Trenches.