BAO Opportunity Identification (OppID™)
There’s a lot of prospect data out there designed to identify qualified prospects. Unfortunately, information that is customized to your sales and marketing efforts, actionable, and live-validated by phone is a lot harder to come by.
As a result, you have data points, but you don’t have a clear picture of your target market, where the real opportunities are, and how best to capture them. BAO’s Opportunity Identification (OppID™) service delivers your best prospects, identified by the exact account insights and buyer signals that matter to your organization.
It’s highly customized intelligence that enables you to fuel sales and marketing success, whether you’re looking to execute account-based marketing programs, identify the competition’s vulnerable accounts, or generate leads to enable a sales or businesses development team.
BAO’s OppID™ provides you an in-depth, real-time, segmented view of your market with intelligence that gives your sales and marketing efforts a competitive edge. You get account-based insights like:
Best-in-class marketing and sales leaders know that custom insights are a powerful tool for driving better results. We always encourage our clients to invest in finding the most specific insights possible about their target buyers, because the more customized the insights, the greater the competitive advantage they provide. In the end, the more you know about those you are trying to influence -their technology landscape, initiatives, pains and challenges - the more equipped you will be to drive better opportunities.
- Alisa Groocock, Research Director at Forrester
Speak with a pipeline expert to build a program that meets your needs.